Here’s a quick video I made to share some of my thoughts on marketing offline instead of online.  I recorded this while driving to my fortnightly Business Referral Group meeting, this time it was a little different because overnight we were hit with a huge dust storm that swept in from Outback Australia.

More Big News Today My Friends…

Before I tell you all about it keep in mind I have arranged a 50% discount coupon and it’s only valid for 5 DAYS!

I believe you already know that article marketing is one of the best ways to generate targeted traffic and backlinks to your website.

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Last year I let you know about just one of the best system on the Internet to Make Money Blogging in 2009, well JP has just made a video which shows your undeniable PROOF that his system CAN produce an income of $2000/DAY.

Yes I know that $2000/DAY is a little hard to believe but here is a video showing you LIVE PROOF!

We all know that ezines are not just about sending thousands of email every week to keep and attract new customers. It is also about offering insightful and practical content. If you only talk about how great your services and products are, surely your readers won’t stick around for long.

But the main concept of an ezine in the first place is to assist you in your advertising needs. You have the right to toot your own horn in your ezine as long as you don’t drown out the useful content in your ezine.

So here are some notes that you should remember so that you won’t be making fatal mistakes in your ezine.

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Many of you, especially beginners at online-based businesses, might think, “How can a simple newsletter sent by e-mail generate profit?” Well, over the years, this industry has been proven to be both profitable not just in sales but also in advertisement.

So how do you advertise in your ezines to boost your sales? First thing to do is to get the buyers’ attention. Ask relevant questions and empathise with your readers. Also make sure to be direct and to the point as glittery words are not needed nor required.

Second, put up a need and demonstrate how your product will fill that need. When discussing this, always make sure that you have proof to back up your statements. Also, address your buyers’ most common complaints.

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Before delving into the money matters of ezines, I would like to first discuss what ezines are. This is for the benefit of those people who do not have a full understanding of what ezines are.

Maybe it shouldn’t come as a big surprise, but most people on the internet and some self-possessed ezine distributors do not know what the word EZINE really means.

Ezines are electronic publications distributed by email or posted on a website. Ezines are typically focused on a certain subject matter. Ezines are just like your typical magazine format of monthly or weekly topical publications in an electronic format.

The title EZINE does not come from the phrase Electronic Magazine, cause you might be thinking that the E in electronic and the Zine in magazine are joined to form this word.

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Pay Close Attention: Creating an Opt-In List Creates a Solid Customer Base

Let’s cover some basics for those who are new to building a profitable Internet Business.

What is an Opt-in List?

An Opt-in email is a list in which customers request information which is served as email.

In the old days (I can say that now considering I am in my 40′s) it was, and still is, called a mailing list. This was one where you gave people your name and mailing address so they could send you more information or a regular subscription letter. It’s still used today by a lot of companies, but as technology changes more and more companies are using e-mail to do the same job.

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Proven Effective: Keep Clients in Your Email Lists

Email marketing is one of the tools a webmaster needs to improve. It is a building block for relationship with customers of your business. Most of the time, the first obstacle that needs to be resolved is blacklisting. Often the worst nightmare of website owners as any email can be simply filtered through most online mail carriers.

But look on the bright side. This can be effective to add advertisement and ultimately potential customers. The fact of email marketing is that its main use it to win customers, not retain them. They are more likely to succeed in that areas due to potential customers are inquisitive and intrigued on most emails.

Email marketing can be classified into two categories; blatant Spamming and the desired Opt-in Mailing list. There are also many struggles as mentioned earlier. An email can be simply blocked by spam filtering and delivery problems. Spam is the one problem really needing to be addressed. Read the rest of this entry »