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Yahoo and Adobe Selling Ads For Adobe PDF Content

Filed Under (Breaking News, Com, Make Money Blogging) per Ian a 29-11-2007


I just read an interesting article which could be the beginning of a whole new revenue channel for people like us who create PDF documents for our Interent Business.

Adobe Systems and Yahoo are partnering on a new advertising service for publishers interested in finding new revenue through content created in Adobe’s portable document format, or PDF.

This optional service for publishers, which is currently in the testing phase, has the potential to offer readers access to more free content, supported by ads.

Text-based ads, sold by Yahoo, will appear in a side panel next to the PDF document.

Ad revenue will be shared by Adobe, Yahoo and the content publishers. For Adobe, it’s a chance to participate in the lucrative online ad business.

I can see this being a BIG opportunity for PDF document publishers like us because it’s another way to make money on content.

One of the best things is that we will pay nothing to participate.

First we upload the PDF content to Adobe, the content is then ad-enabled. We can then distribute however we like.

People who read the document will see the usual content, along with some ads targeted to that content.

Advertisers will pay for the ads per click, which is the conventional online ad model.

Publishers testing the program include IDG InfoWorld, Wired, Pearson’s Education, Meredith MDP and Reed Elsevier. (NYSE:RUK) (NYSE:ENL)

I’ll be doing some more research on this and report my finding here on the blog. I will also be putting together a training video to show you how it’s all done.

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Comentaris:

11 Responses to “Yahoo and Adobe Selling Ads For Adobe PDF Content”


  1. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  2. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  3. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  4. carnival of struggling bumbling newbies – Dec 16, 2007…

    Welcome to the December 15, 2007 edition of carnival of struggling bumbling newbies.

    John Crenshaw presents “He Tells Me To Burn Things” posted at Dominate Your Life, saying, “How do you distinguish good advice from bad, how do you…


  5. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  6. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  7. [...] Richardson presents Yahoo and Adobe Selling Ads For Adobe PDF Content posted at Make Everything [...]


  8. Here is a complete review of the Beta proram (adsforpdf):

    http://www.qzaki.com/Archive/AdsforPDF-Review.pdf

    of course the review is a PDF.

    Reply


  9. I like this website. This website helped me with prayer learning. Good job. Thank you. Please provide more French prayers. Bye-bye.k

    Reply


  10. Do you have a screenshot how will it look likes? also how about if someone downloaded the pdf then read it offline then click the ads? do it store cookies so that when he/she comes online the click will still counted?

    Reply


  11. This is incredible and I am sure this helps pdf publishers to have a nice time on the long run. Not only they have streamlined the entire ad concept but have to started to consider other potential sources of inbound traffic.

    Reply

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